How we did it?

We implemented a combined SEO and Google Ads strategy for Agelock Skin Clinic through a series of detailed steps. First, we conducted thorough keyword research to identify high-intent search terms related to dermatology services for both paid ads and organic searches. This ensured our efforts targeted the most relevant audience.

Next, we crafted engaging ad copy that emphasized the clinic’s expertise and addressed common skin concerns, while optimizing website content with SEO best practices to boost search engine rankings. This dual approach ensured Agelock’s visibility across both paid and organic channels.

We employed geo-targeting to specifically reach users in Chandigarh, making the ads and SEO efforts more relevant to the local audience. Our bidding strategy focused on optimizing both CPC (Cost-Per-Click) and CTR (Click-Through Rate) to maximize Google Ads performance while controlling costs. Simultaneously, we focused on enhancing local SEO through location-based keywords and local business listings.

To further boost conversions, we enhanced the landing page for a seamless user experience, incorporating strong SEO elements alongside prominent calls-to-action. We also conducted A/B testing on ad elements and monitored SEO performance to continually refine both campaigns for maximum effectiveness.

This comprehensive approach increased website traffic attracted more patient inquiries, and significantly elevated Agelock Skin Clinic’s online presence.