Insights about Bong Homeocare
Bong Homeo Care is a homoeopathic clinic founded by Dr.Daisy Bagchi in the heart of India's IT hub, Bangalore. The clinic offers holistic treatment by addressing the root cause of diseases rather than just symptoms, specialising in conditions like cancer, diabetes, and congenital deformities. Their main aim is to promote awareness of homeopathic medicines, emphasizing the scientific foundations behind them, and providing effective treatment options.
Challenges
When Bong Homeo Care initially launched its website, it faced significant challenges in attracting online traffic and reaching potential patients. Without running Google Ads, their website struggled to gain visibility in search engine results, leading to low visitor numbers. This made it difficult for them to connect with individuals seeking homoeopathic treatments, as their organic search rankings were not strong enough to compete with other established clinics.
Solution
To address the challenge of low online visibility, Bong Homeo Care partnered with Harvee Healthcare to implement a strategic Google Ads campaign. Harvee Healthcare developed targeted ad campaigns that focused on relevant keywords and demographics to reach individuals searching for homoeopathic treatments in Bangalore. By running Google Ads, Bong Homeo Care quickly saw an increase in website traffic and inquiries, allowing them to effectively connect with potential patients.Â
Our Strategy
Recognizing that a one-size-fits-all approach isn't suitable for every client, we tailor strategies to meet each client's unique needs. For Bong Homeo Care, we implemented a customized Google Ads campaign to enhance their online visibility and connect with patients seeking homoeopathic treatments in Bangalore.
At Harvee Healthcare, we start by checking how the client’s website works to make sure it’s user-friendly. We then review the site’s content and keywords to find areas for improvement. We also ensure that conversion tracking is set up correctly to measure ad success. Finally, we compare the site with competitors and analyse existing traffic to create a targeted ad strategy.
We noticed a lack of traffic and poor conversion rates on the Bong Homoecare website. To address this, we recommended using Google Ads as the primary strategy to drive conversion rate and brand visibility.
What we did?
For Top Bong Homecare, we implemented a comprehensive Google Ads campaign to boost conversion rates and brand visibility. We began by optimising the landing page, ensuring it was visually appealing, user-friendly, and aligned with the ad’s message. Key elements like a clear headline, strong call-to-action, and relevant content were carefully crafted to engage visitors and drive conversions.Â
Next, we employed geo-targeting to direct ads to specific geographic locations where potential customers were most likely to be. This allowed us to tailor the ads to reach the most relevant audience, improving both ad effectiveness and budget efficiency. We also focused on page speed and mobile responsiveness to enhance the user experience.
We utilised Cost-Per-Click (CPC) and Click-Through Rate (CTR) strategies to further refine the campaign. By setting competitive CPC bids, we ensured that our ads appeared prominently, while monitoring CTR helped us assess ad relevance and engagement.
Conversion Rate (CVR)
Highlights
Results
Since starting Google Ads for Top Bong Homecare in March, we've seen a significant increase in both brand visibility and conversion rates. By August, the campaign had markedly improved, delivering higher engagement and better performance than before. Our targeted approach and ongoing optimizations contributed to this notable growth in results.
Contact
Get in Touch With Us
Coimbatore Address
- 21/1, Periasubbanna Gounder Street, K.K.Pudur, Coimbatore, Tamil Nadu 641038.
- 090923 24222
- info@harveehealthcare.com
Chennai Address
- RMZ Millenia Business Park, Level 6, Phase II, Campus 4B Unit 602A, Kandancavadi, Perungudi, Chennai, Tamil Nadu 600096.
- 090923 24222
- info@harveehealthcare.com
Dubai Address
- Umm Sequeim 3, Jumeirah Rd Opposite Burj Al Arab, Villa #1 855 A Dubai.
- info@harveehealthcare.com
United Kingdom Address
- 3/2 Powderhall Rigg Edinburgh, United Kingdom EH7 4GA.
- info@harveehealthcare.com
We provide cost-effective healthcare digital marketing services for Hospitals, Doctors, and dentists, ranging from Web Development and Search Engine Optimization to Pay-per-click advertising and Social Media Optimization. Contact us for the best Healthcare Digital Marketing Services.
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